Today, BlackBerry announced "BlackBerry Assistant," its own voice-command mobile assistant to compete with Apple's Siri, Android's Google Now and Windows Phone's Cortana.
The story felt a bit like damage control because Apple just announced a new partnership with IBM to build apps together and sell more iPhones and iPads to enterprise (i.e. corporate and government) clientele. Enterprise, of course, used to be BlackBerry's wheelhouse.
Not surprisingly, BlackBerry's stock price took a hit as a result of the new Apple-IBM partnership.