Samsung Shows Off 12 Megapixel Camera Phone with Optical Zoom

September 29, 2009

Samsung has announced the SCH-W880 AMOLED 12M, the world's first mobile phone that features both a 12.0 megapixel camera and an optical zoom.

The SCH-W880 comes equipped with a 3.3-inch AMOLED(INFO) WVGA (800 x 480 pixel) touchscreen display and a realistic digital camera look and feel. It includes a dedicated camera key, fast image writing, and 30fps video recording capability.

The AMOLED 12M cameraphone has an autofocus lens that allows users to select a spot on the touchscreen that they want the camera to focus on. With focus tracking, the device is also able to follow an object if it moves. The phone carries 4GB of internal storage memory and has a microSDHC(INFO) card slot for memory expansion as well. Users can connect hands-free headsets with Bluetooth or watch television with terrestrial DMB.

JK Shin, Executive Vice President and Head of the Mobile Communication Division, Samsung Electronics said, "The Samsung AMOLED 12M is another landmark and proof of our continuing commitment to providing the most advanced technology to enrich users' mobile experience."

Posted in: Industry News


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